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Do stock photos make an impact?
A lot of people follow up a negative stigma about stock photos. We have seen a lot of people talk about it as being useless in terms of effectiveness. However, they are visual content that is affordable, convenient, and reliable for people to use.
However, you need to understand that there are times when it is inconvenient for you to use stock photos for your marketing experiments. Studies show that you are likely to get a 35% increase in conversion with a new display of your CEO smiling rather than a generic photo of a woman.
Statistics related to Stock photos
Following are some of the well-known image statistics related to stock photos provided by expert photo reviews at fixthephoto:
- Textual information is processed by the human brain 60,000 times slower than visual information.
- On average, articles with visual components get 37% greater interaction.
- As compared to press releases without images, those with photos get 14% more views.
- High-quality images are “extremely significant” to 67% of internet customers when making a purchase.
What do stock photo sites do?
Stock photo websites are also known as an agency, and they create an online library for you to offer content that is easy for people to use in photos, vectors, illustrations, and other content. It helps amateurs and professionals to generate valuable content without having to pay for or license any form of photos. These royalty-free images are essential for people to use in their generic content generation needs.